E-commerce built to capture revenue.

I treat an online store as a high-precision conversion engine. By mastering the deepest levels of Shopify and Adobe Commerce (Magento), I architect platforms that look beautiful and convert ruthlessly.

-48%Cart Abandonment
1200%E-com ROAS
100+Daily Shipments
0Inventory Errors

The Architecture

How I engineer e-commerce.

Platform Engineering

Deep custom liquid development on Shopify, or heavy backend PHP architecture on Magento. Modifying the underlying frameworks to execute complex pricing, bundles, and checkout logic.

Logistical Tying

Connecting the website to real-world logistics. Integrating competitive shipping matrices, automating dispatch routing, and syncing delivery management systems (DMS) for tracking.

Data Hardening

Securing consumer data and ensuring the architecture passes compliance. Refactoring database structures to prevent lag during massive traffic spikes (Black Friday / BFCM scaling).

Answers

Frequently Asked Questions

Do you work on both Shopify and Magento?
Yes. I am one of the few architects in the MENA region with deep, certified expertise in both Shopify Plus (Liquid, Hydrogen) and Adobe Commerce (Magento 2 PHP, Hyvä). I help clients select the best platform based on technical needs.
How do you reduce cart abandonment?
I implement frictionless UX flows, local payment gateway integrations (Apple Pay, STC Pay), transparent shipping calculators, and automated email/SMS recovery sequences (Klaviyo) to drag abandoned revenue back to the register. For Syouri Outlet, this reduced abandonment by 48%.
Can Shopify integrate with my warehouse ERP?
Yes. I frequently build direct API bridges between Shopify and backend systems like Odoo, SAP, or custom legacy software. This ensures real-time stock synchronization and automated fulfillment routing.
Do you design the storefront theme?
Yes. I completely redesign the frontend using advanced Liquid templating or Headless React architectures to ensure the brand aesthetics scream premium while the codebase remains hyper-optimized for speed and conversions.

Ready to upgrade your store?

Let's analyze your current conversion bottlenecks and engineer a storefront that captures maximum revenue.

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